Fitting Technology Into a Unit Plan

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Like many teachers these digital days, you probably try hard to integrate technology in your classroom. But sometimes, when you’re contemplating a unit, you might wonder where and how to best fit the technology in. Do you have to just rely on the old-fashioned video vaguely related to the topic somewhere at the end of the unit as a sort of reward for getting through all the hard work and congratulate yourself on managing to integrate technology in your classroom Well, not quite.

If you want to integrate technology in your classroom, you have to consider all five stages of a unit. Each aspect allows technology to be integrated, but it’s not the same sort of technology at each step.

Technology Market Research Surveys

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The field of technology market research and technology surveys is a unique sub-set of general market research. It requires extensive knowledge of technology products and services, a keen understanding of the functions served by different types of IT professionals, and the ability to target technology-related job titles or job functions relevant to the survey topic.

In recent years, online technology surveys have become the methodology of choice for conducting technology market research. Typically, the survey is conducted through the use of web panelists, who have pre-identified themselves with regard to job function, job title, size of employer, IT decision-making, special technology expertise, and other important survey qualifiers. While the incentive offered to web panelists is often a key consideration in their participation, interesting survey topics can also enhance survey participation.